A Stronger Voice for New Mexico Hospitality

We bring together the businesses, destinations, and people who welcome New Mexico’s visitors. Through advocacy, education, and connection, the New Mexico Hospitality Association helps our industry move forward.

Meet the Faces of New Mexico Hospitality

Behind every stay are local people building careers, welcoming visitors, and investing in their communities. Meet the people who make New Mexico hospitality special and discover the opportunities our industry creates.


Register Now for the 2025 Governor's Conference on Hospitality and Tourism Presented by New Mexico True!


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May 21, 2024 - May 22, 2025

Albuquerque Sheraton Uptown
Albuquerque, NM

Register Now for the 2025 Governor's Conference on Hospitality and Tourism.
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Congratulations to our 2024 New Mexico Tourism Hall of Fame Inductees

Carol Wight, Johnny Riley, Monique Jacobson, Paul Margetson, and Tania Armenta

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Carol Wight
New Mexico Restaurant Association

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Johnny Riley
Bowlin Travel

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Monique Jacobson
Former NMTD Cabinet Secretary

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Paul Margetson
Hotel Santa Fe

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Tania Armenta
Visit Albuquerque

Congratulations to our 2024 New Mexico Tourism Hall of Fame Inductees -

Your Business. Your Voice. Your Association.


Be Heard

Help inform NMHA’s advocacy and bring attention to the issues affecting your business and community.


Stay Informed

Find industry updates, practical resources, and educational opportunities to support your work.



Build Connections

Meet hospitality and tourism professionals, share ideas, and develop relationships across New Mexico.

Explore Membership

TopHAT 2022 Winners Check Our Awards Page for Photos of All the Amazing Winners!

  • Product Development Awards - Outstanding Attraction/Experience
    • Routes Bicycle Tours & Rentals Inc
  • Product Development Awards - Outstanding Event
    • City of Roswell - 75th UFO Festival
    • Visit Albuquerque - USA Cycling Masters Road National Championships
  • Hospitality Professional of the Year
    • Amy Miller - Marriott Courtyard - NMSU
  • Tourism Professional of the Year
    • Karina Armijo - Town of Taos
  • Hotel of The Year - Full Service
    • Sheraton Uptown - Albuquerque
  • Hotel of The Year - Select Service
    • Marriott Courtyard - NMSU
  • Innovation/Sustainability
    • Hotel Zazz
    • Routes Bicycle Tours & Rentals
  • Vendor/Supplier of the Year
    • Santa Fe Valet & Limousine
  • Back-of-House Food & Beverage Employee of the Year
    • Michael Borges - Embassy Suites by Hilton, Albuquerque
  • Back-of-House Hospitality Employee of the Year
    • Maria Guadalupe Hernandez - Home2 Suites, Downtown Albuquerque
  • Front-of-House Food & Beverage Employee of the Year
    • Juan Mejia - Marriott Pyramid
  • Front-of-House Hospitality Employee of the Year
    • Fabian Huerta, Holiday Inn Express
  • Best Print Campaign
    • Farmington Convention & Visitors Bureau 2021-2022 Farmington Vacation Guide
  • Best Social Media Campaign
    • Siarza Social Digital - Hotel Zazz
  • Most Innovative Campaign
    • Visit Albuquerque & TOURISM Santa Fe - Albuquerque & Santa Fe: Two One-of-a-Kind Destinations
  • PR: Earned Media Campaign
    • TOURISM Santa Fe - Santa Fe - The Best City in the West
  • Best Broadcast Campaign
    • Village of Ruidoso - Building Traditions
  • Best Digital Campaign
    • Town of Red River - Winter/Summer 2022
    • Town of Taos/Gizmo Productions - Taos.org Website Development

Ready NM

Ready NM, a partnership between the Department of Workforce Solutions, New Mexico Workforce Connection, and the New Mexico Higher Education Department, has created a hospitality industry specific job board where employers can post positions and job seekers can access information about career opportunities in hospitality. Employers can post job openings at no charge, and job seekers can filter their search by geography or job type.

To post a job or to look for hospitality jobs in your click on the link below.

Congratulations to Our
2022 New Mexico Tourism Hall of Fame Inductees

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Ray Sandoval

Laura Kesselman

Ken Riege

Disaster Relief Resources

New Mexico Hospitality Association is dedicated to providing our New Mexico residents with disaster relief information and resources in the event they should need them. Learn more about Federal Emergency Management Agency (FEMA) Resources and. information regarding the recent wildfires in and around the state for those affected.

Learn More
 

NMHA Career Board

It’s not just a job, it’s a career!

Hospitality has a long history…and a fast-growing future. The original hotel concept – the inn – has been around for thousands of years and not even today’s technology has replaced travelers’ needs for accommodations. Moreover, the global hospitality industry has consistently expanded over time to meet changing traveler needs and expectations. Like the industry itself, experience working in hospitality translates to a career that is unlimited.

Hospitality jobs are becoming ever more varied, with the traditional departments of Front Office, Housekeeping, Laundry, Concierge and Guest Relations seeing new additions. Fitness teams, nutritionists, financial experts, communication/marketing specialists, data analysts, and even in-house designers are positions available in the modern hotel industry. As new generations of travelers demand accommodations that match their lifestyle, the hospitality industry will continue to expand and adapt to keep pace.

If you’re looking for a career that opens a gateway to the world, allows you to meet new people and learn new skills every day, be part of a diverse team, and have global opportunities for advancement in an industry with proven staying power, then check out some of the great career opportunities available here in New Mexico.

Our Events


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January 19, 2027 | Time TBD
New Mexico State Capitol, Santa Fe

Join hospitality and tourism partners from across New Mexico to showcase our industry’s contributions to local jobs, businesses, and communities. Tourism Day, which is hosted by the New Mexico Tourism Department, brings our collective voice to the Roundhouse to connect with legislators and highlight tourism’s role in New Mexico’s economy.

January 20, 2027 | 10:00 am - 4:00 pm
La Fonda on the Plaza, Santa Fe

Keep the conversation going the day after Tourism Day at the 2027 TRENDS Conference, hosted by NMHA and presented by New Mexico True. Join industry colleagues to explore the latest hospitality and tourism data, examine forecasts for the year ahead, and discuss policy and advocacy priorities for the 2027 legislative session.

Learn More & Register

Tourism's Impact on New Mexico | 2025


$8.8B

Visitor spending

$11.9B

Total economic impact

94,169

Total jobs supported

$835M

State & local taxes

Source: Tourism Economics, Economic Impact of Visitors to New Mexico 2025. Published July 2026. Read the report.

Be Patient, Be Kind, Be Respectful

In advance of businesses fully reopening in New Mexico on July 1, the New Mexico Hospitality Association (NMHA) in collaboration with the New Mexico Restaurant Association (NMRA) and the Jennifer Riordan Foundation (Foundation), have joined together with a campaign to ask the public to be patient, kind and respectful when dealing with hospitality and restaurant staff.

Many hotels and restaurants across the country, including in New Mexico, are dealing with staff shortages or are training new employees which may result in longer wait times and, sometimes, frustrated customers. The “Be Kind” campaign encourages guests to exercise patience, kindness and respect when patronizing hotels or restaurants.

 

About NMHA

New Mexico Hospitality Association is a nonprofit (501c6) that is focused on serving its members and all segments of the hospitality industry. The association delivers decades of combined experience to lead public policy and workforce development strategy for a more prosperous economy. The association represents member interests at the state and national level, cultivates professional development, and targets opportunity to incubate and foster long-term job and wealth creation statewide. The association’s members are true investors and are playing a crucial role in growing tourism and New Mexico’s economy.

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Visit Albuquerque


At the heart of New Mexico beats the pulse of a vibrant city. In Albuquerque, diverse cultures, authentic art and dynamic traditions have helped shape our centuries-old story. No matter your interests, the city has countless opportunities for you to explore. Sample traditional New Mexican cuisine that takes minutes to make and hundreds of years to prepare, experience world-class museums, stroll along Central Avenue under the vintage neon glow of Route 66, or soar high above the city in the hot air ballooning capital of the world — a sight sure to change your perspective.

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Visit Las Cruces


Nestled at the crossroads of I-10 and I-25, Las Cruces is New Mexico’s second-largest city, blending vibrant culture, bold flavors, and outdoor adventure. Explore the Organ Mountains-Desert Peaks National Monument, nearly 500,000 acres of rugged beauty, or try sand sledding at White Sands National Park. Stroll revitalized Main Street with its nationally acclaimed farmers market, local shops, and eateries serving chile-infused cuisine. Sip along the historic Wine Trail, trek the Green Chile Trail, and discover the city’s ties to space tourism as the gateway to Spaceport America, home to Virgin Galactic and commercial spaceflight milestones.

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TOURISM Santa Fe


Santa Fe, New Mexico is a city unlike any other, truly living up to its tagline, The City Different, at every turn. With legendary history and culture around every corner, an art scene that spans from traditional to contemporary, accommodations with a local feel yet world-class status, award-winning cuisine that’s as eclectic as it is sumptuous, and countless experiences to encounter, you’re sure to uncover something different about yourself when you visit.

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